Pavilion Alternatives Group offers a strong advisory platform for alternative assets

by Daniel Friedman, President & CEO of Pavilion Financial Corporation

Today, we’re pleased to officially launch Pavilion Alternatives Group, a global advisory platform specializing in alternative asset classes, with over US$60 billion of assets and $130 billion of committed capital under advisement.

Pavilion Alternatives Group is the result of a strategic acquisition we announced back in June. In what was our fifth strategic acquisition since 2010, Pavilion Financial Corporation acquired Altius Holdings Ltd., the parent company of Altius Associates Ltd. and Altius Associates (Singapore) Pte. Ltd.  (Altius Associates), a global private markets advisory and separate account management firm with offices in the UK, U.S., and Singapore.

Now that this deal has closed, Altius Associates is combining its operations with LP Capital Advisors, LLC (LPCA), the alternative asset advisory subsidiary of Pavilion headquartered in Sacramento, CA, to create Pavilion Alternatives Group. This highly complementary combination is the latest example of how Pavilion is continuing to assemble various experts and specialized teams to bring top quality investment advisory services and solutions to our clients.

“By hitting this sweet spot, we thought we’d have something very special…”

Several years ago, we realized there was an opportunity to bring the expertise and solutions menu of the largest firms in the industry and match it with the best client service of a small-end boutique. By hitting this sweet spot, we thought we’d have something very special— not only for our clients, but for our employee shareholders and all other stakeholders at Pavilion.

We execute on this strategy through both acquisition and recruitment of talented individuals and teams from multiple disciplines.  We’re able to attract these professionals and teams by offering employee ownership— which is not just an option, but rather a critical component of a transaction. We believe employee ownership is a differentiator in the marketplace.

We also believe in stability and continuity.  For example, all the senior management from Altius Associates and LPCA will remain in leadership positions in Pavilion Alternatives Group, which will be comprised of approximately 70 dedicated professionals located in London, UK; Singapore; and across offices in North America (Sacramento, Richmond, Boston, Salt Lake City and Montreal).

These employees not only have experience, but also have deep client relationships.  This allows Pavilion to provide customized solutions to our clients and have those solutions delivered through a set of experts and relationship managers who, in some cases, have been looking after their clients for decades.

In addition to longstanding client relationships, we support our teams by bringing them sophisticated tools and solutions to which only the largest players in the industry have access.  So it really is the best of both worlds.

With the formation of Pavilion Alternatives Group specifically, we are establishing an even stronger and integrated alternative asset class advisory platform for Pavilion, offering consulting services and solutions across private equity, private credit, real assets and hedge funds.

We have expanded our depth and breadth of services and our geographic footprint, and I’m incredibly excited for what this means to our clients and future clients.